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A brand makeover with beautiful results.

Cetaphil TikTok

Getting under the skin of the data

    • +140M
    • Views on TikTok
    • 66%
    • Community growth on Instagram & TikTok
    • +110
    • Influencers in collaboration

Making Cetaphil THE brand on social.

We evolved Cetaphil's traditionally pharma-based credentials into a more playful, Gen Z focused brand by using relatable influencers that created fresh, relevant content. 

Keeping ahead of the curve on their social, we have helped make content that puts them right at the front of their audiences at the right time through trending sounds and formats on TikTok.

In doing so we've boosted their social media presence and built strong relationships with influencers to continue more brand partnerships in the future.

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